Choice of words versus execution. Laura Sicola says that in one study, 38% of interviewees said tonality changed their impression of the speaker’s sincerity and credibility– regardless of what was said. Our Ops team has used  Sicola’s TED Talk to help our staff, our developing leaders, have more effective verbal communication. Check out the video below and learn more about sounding like a leader. 


Your ongoing support of NECHAMA allows us to continue to train staff and build leaders focused on bringing hope and comfort to disaster-affected families.